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Select AI

How it works

From discovering your collection to making a confident purchase

Select AI connects with your artwork inventory and buyer channels. It understands what each buyer is looking for, recommends suitable artworks and guides them from discovery to purchase.

The buyer journey

What the buyer experiences

  1. The buyer starts a conversation

    The buyer opens Select AI on your website or contacts you through a connected social channel.

    Through a short visual taste test or conversation, Select AI begins learning what they are looking for.

    A mock conversation in which a buyer opens Select AI and is invited to describe what they are looking for.

  2. Select AI understands the buyer

    It learns about the buyer's visual taste, space, budget, preferences and reason for purchasing.

    This helps Select AI provide guidance based on the individual buyer rather than showing the same artworks to everyone.

    A mock conversation in which Select AI asks which of two artworks the buyer prefers and notes their budget.

  3. The buyer receives personalized recommendations

    Select AI presents a focused selection of suitable artworks from your own inventory.

    It explains why each artwork may fit the buyer's taste and needs, and answers questions about the artwork, artist, materials, dimensions, price and availability.

    A mock conversation in which Select AI recommends artworks and explains why one of them suits the buyer.

  4. The buyer continues towards a purchase

    The buyer can explore further options, compare artworks, visualize them in their space and continue to checkout or make an enquiry.

    If information is unavailable or the buyer asks for personal assistance, Select AI connects them with your team.

    An illustration of a recommended artwork hanging above a console table in a buyer's room.

Getting started

How Select AI connects with your business

  1. Connect your catalogue

    Provide your artwork inventory, including images, artist information, materials, dimensions, prices, availability and product pages.

  2. Add your buyer channels

    Install Select AI on your website and connect the supported social media or messaging channels you want to use.

  3. Configure and launch

    Set your welcome message, purchasing process and the situations in which an enquiry should be directed to your team.

    Once launched, Select AI can begin supporting buyers across your connected channels, 24/7.

Built around your inventory

Your artworks, your information, your buyers

Your artworks only
Select AI recommends artworks from your own catalogue. It does not mix your inventory with artworks from other galleries or marketplaces.
Reliable information
Prices, dimensions, availability and other factual details come from the information you provide. If information is missing, Select AI does not invent it.
Human support when needed
Buyers can complete the journey independently. Your team can join the conversation when a buyer requests personal assistance or when Select AI does not have the required information.

Frequently asked questions

How does Select AI learn about our artworks?

Select AI uses information from your catalogue, including artwork details, artist information, prices, availability and supporting content. This allows it to answer questions and recommend suitable works from your own inventory.

Can we control the information Select AI provides?

Yes. Galleries decide which information Select AI can use, what it can communicate to buyers and when an enquiry should be referred to the gallery's team.

Does Select AI recommend artworks from other businesses?

No. Each client's catalogue is kept separate, and recommendations come only from that business's own inventory.

How does Select AI choose which artworks to recommend?

Select AI asks questions and learns from the buyer's responses. It considers factors such as taste, preferred style, size, budget, purpose and space before suggesting relevant artworks from your inventory.

What happens if Select AI does not know the answer?

Select AI does not need to guess. It can ask the buyer for clarification, explain that the information is unavailable or invite the gallery's team to continue the conversation.

Can our team join a buyer conversation?

Yes. Buyers can complete the discovery and purchasing journey independently. The gallery can also join when a buyer asks for personal assistance, shows serious interest or requests information that Select AI does not have.

Can Select AI follow our gallery's communication style?

Yes. Its tone, terminology and responses can be adapted to reflect how your gallery communicates with buyers.

Does Select AI work with our existing artwork catalogue?

Yes. Select AI is designed to work with the gallery's existing inventory. The exact setup depends on how your artwork information is currently stored and updated.

What happens when an artwork is sold or unavailable?

When availability information is kept updated, Select AI can avoid recommending unavailable works and suggest relevant alternatives from the gallery's inventory.

Can Select AI guide buyers to our existing checkout or enquiry process?

Yes. It can direct buyers to an artwork page, checkout, enquiry form or gallery contact, depending on how your current purchasing process works.

How does Select AI identify serious purchase interest?

Select AI considers the buyer's questions, preferences and actions during the conversation. It can identify stronger purchase signals and help the gallery focus on buyers who may be ready to move forward.

Can Select AI communicate in different languages?

Select AI can support conversations in multiple languages, allowing galleries to assist international buyers more easily. Available languages will depend on the final account setup.

How can we measure the results?

Galleries can track activity such as buyer conversations, artwork recommendations, purchase interest, team handovers and sales supported by Select AI.

Is Select AI suitable for smaller galleries?

Yes. It can be particularly useful for galleries that do not have a dedicated art advisor or a team available to respond to every online enquiry.

Does Select AI require a new website?

No. Select AI is added to your existing website and works alongside your current inventory, enquiry and purchasing systems.

How long does it take to set up Select AI?

Setup time depends on the size of the inventory and the gallery's existing systems. The process includes connecting the artwork catalogue, adding relevant gallery information and configuring the buyer journey.

See how Select AI works

Experience the buyer journey and see how Select AI understands taste, recommends artworks and supports purchase decisions.